about us

Music. It motivates us, shares in our sorrows, creates dreams, extends our smiles, and entices our bodies to make uncontrollable movements. The spice of life.

Founded in Santa Monica, California, Gigvines is the only on demand booking site for bands who want to book gigs and those who want to host live music.




Jarrod Blake

Title: CEO
Bio: GigVines is the brainchild of CEO Jarrod Blake. Jarrod’s innate and endless love of music inspired him to create a digital platform for all musicians to showcase their work—and from there, GigVines was born. A principal of one of the first social networking sites, Snubclub, Jarrod was responsible for global expansion, user acquisition and insourcing/outsourcing recruitment efforts. When not practicing capitalism, Jarrod enjoys surfing, soccer, fishing, and of course, live music.



Eric Iverson

Title: CTO
Bio: Eric Iverson is the CTO of GigVines. He holds a degree in Music Industry and toured internationally with two bands as lead guitarist. During that time, Eric performed more than 500 shows and recorded several albums. As IT Director of a well-known fitness organization, Eric developed systems integral to its expansion from local startup to a corporation with broad national presence, serving a client base of over 150,000 students.



Chaton Anderson

Title: Content Director
Bio: Chaton Anderson is the Content Director of GigVines. With more than a decade of experience as a skilled writer, editor and marketing expert, her expertise spans the entertainment, lifestyle, health and fitness industries. Chaton was formerly the Head of Marketing & Publicity for Alpine Entertainment and its four subsidiaries. Her experience also includes extensive promotion work with various bands, dance troupes and music venues, as well as overseeing the production of independent film soundtracks. Chaton holds a Masters Degree in Professional Writing from the University of Southern California and a Bachelors degree in Marketing from the University of Arizona.



Kristen Cook

Title: Strategic Advisor
Bio: Kristen Cook is a musician and educator. She graduated Berklee College of Music with a Bachelors of Professional Music, and went on to independently release over 20 tracks of music both digitally and in hard copy.